Wired Advisor eMarketing

Caution: If you use the “share” button from a status update to post to LinkedIn Groups, it will automatically go into the “Discussions” section in all the groups that you post it to. What’s the problem with this? If you lack creativity in generating discussion around your post, you could be setting yourself up for failure in the group.

As a financial advisor, you coach your clients to focus on what they can control. For example, you tell your clients that they can’t control the markets, the economy, political events and world disasters. However, they can control their saving, spending, and most importantly, how they react to all of the changes that take place around them.

Blogging doesn’t have to be difficult! If you’re a financial advisor who feels too busy to blog, you’ve got lots of company. It takes hours–maybe even days–to craft a finely tuned, completely original, 1,000-word article. RELAX. I’m not suggesting you write a literary masterpiece.

In case you missed it, earlier this week I  hosted a webcast with 3 of the most successful financial advisor bloggers online today!  Financial advisors learn best from their peers and this is an opportunity to hear about how these advisors are expanding their reach and generating leads through professional blogging.   Quotes from our [...]

A professional blog site also allows a financial advisor to showcase his or her personality, passions, interests, organizations and affiliations, and community or charitable involvement, which can all help to attract potential clients with similar likes and interests.

A professionally designed and developed financial advisor blog is an investment in the financial advisor’s authentic voice that will pay dividends over time and serve as the central hub of an advisor’s online personal brand.

Financial advisors who have a blog as part of their social media strategy can differentiate themselves from the competition and influence their niche markets